STEP OUT OF YOUR WORLD.
STEP INTO THEIRS.
When we discover together the unexpected beliefs, hopes, fears, loves, dislikes, and imaginings of your audiences, it leads to the responsible fearlessness and ingenious creativity needed to create remarkable new experiences with maximum impact.
When most faith-based organizations create new opportunities and content, they fail to really excite their intended audience.
Our unique, highly-specialized human-centered design process for non-profits ensures success by focusing on audience desires through four phases:
Create an audience experience that you know they're going to love.
Source crucial insights through non-linear interviews
Concept experiences with audience feedback
Build the beautiful final experience
Launch with continual iteration & improvement
At the center of our Studio are two distinctive ways we operate:
Human-centered Everything.
Formally, we use a gold-standard human-centered design approach to our work. Informally, everything we do centers around deeply knowing your audience as people and letting that be our guiding compass.
Experience Design.
Our ultimate output is designed experiences that fire the human imagination complete with a mapped-out journey that takes your audience from enchantment to long-term advocacy.
WHAT WILL YOUR IMAGINATIVE EXPERIENCE BE?
Let’s create and launch a big new Imagination Marketing program that will take your organization to the next growth horizon by turning audience members' passions into Kingdom impact.
What kinds of imaginative experiences? Documentary films to fire your church strategy and attract future donors online. Hands-on participation opportunities that exceed all expectations. Comedic advertising that deliver unexpected moments of joy. Spatial storytelling that puts participants in the action. Interactive digital stories that grow emotional resonance. Experience-forward fanbase programs. And the next big things.